Focus Gaming News unveils myFocus, a smart interface powered by advanced machine learning algorithms. By shifting to a “data-first” editorial approach, the platform optimises content delivery based on user behaviour and industry trends, ensuring that the most critical information reaches the right executive at the perfect time.
Focus Gaming News introduces myFocus, a new feature with one clear objective: to help readers filter the excess information and create a personalised hub of news and analysis that interests them most.
This new feature forms part of Focus Gaming News’ roadmap for 2026 and aligns with the media outlet’s goal of providing the industry with smarter and more relevant content.
How does myFocus work?
In an increasingly connected world, information overload can be overwhelming. That’s why it’s essential to have a tool that allows readers to filter content so that they can access what they’re really looking for. That’s what myFocus is all about. In just 30 seconds, readers can design their perfect feed.
After registering for free, readers select the topics that interest them: sports betting, casinos, gambling, online gambling, and gambling regulation. This allows them to quickly and easily read and/or listen to the news that interests them.
A new chapter in Focus Gaming News’ evolution
myFocus is part of a series of major developments the media outlet has planned for the year ahead, which includes new podcasts, special reports, and an increased use of AI-driven tools to enhance its products and coverage. With this launch, the media outlet is moving beyond its role as a daily news provider to position itself as a personalised intelligence partner for the global gaming industry.
Fernando Saffores, founder and CEO of Focus Gaming News, said: “I founded Focus Gaming News with the idea of helping the industry stay informed in a clear, reliable way. Ten years later, the challenge is no longer access to information, but focus. myFocus was born from that realisation. It’s about giving control back to the reader — allowing each professional to decide what matters, cut through the noise, and engage with the industry on their own terms. This launch represents how I believe industry media must evolve: more intentional, more intelligent, less noise and built around the people who rely on it every day.”
Victoria Coates, managing director of Focus Gaming News, added: “The greatest challenge in igaming today is not a lack of information, but how we navigate it. myFocus was created to help professionals cut through the noise and focus on what truly matters.
“As Focus Gaming News marks its 10th anniversary, this launch underlines our commitment to smarter, more intentional ways of staying informed.”
As the igaming sector continues to evolve amid regulatory changes, market growth and technological disruption, myFocus is designed to provide executives with a clearer, more manageable view of what is happening in the industry. Representing an important milestone in Focus Gaming News’ tenth anniversary year, it reinforces the outlet’s commitment to innovation and to helping readers stay informed, prepared and ahead of the curve.
Focus Gaming News unveils myFocus, a smart interface powered by advanced machine learning algorithms. By shifting to a “data-first” editorial approach, the platform optimises content delivery based on user behaviour and industry trends, ensuring that the most critical information reaches the right executive at the perfect time. Focus Gaming News introduces myFocus, a new feature with one clear…
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